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My grandfather’s photo should have been in the dictionary beside the word “deliberate.”

by George Self | Advertising, Business At Its Best, Marketing

My grandfather (the non-Scots/Irish one) was a first-class carpenter.  According to family legend, he worked with his father on the construction of the Vanderbilt’s dairy barn at the Biltmore House, which would have been around 1901 or so.  Later, during the...

Walmart’s “Project Impact” – a thump on the head?

by Zack Self | Bank Marketing & Advertising, Business At Its Best

Maybe you didn’t see our tweet about Walmart’s “Project Impact”.  You may have missed something important. (Not that following our Twitter feed is worth your daily attention… yet.) The important part is that the company who has kicked off...

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