Cross-Channel Marketing Systems
For clients who are advertising in multiple media, including social media, we have developed a way to use modern web tools to measure, monitor and revise ad spending based on individual prospect targeting. Cross-Channel provides a way to maximize the “where” of ad investment. This program is built combining readily available tools with a dollop of custom application programs. It’s not cheap, and not for everyone, but if you’re spending serous money, the productivity and efficiency gains will pay off directly to your bottom line.